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9/07/2013

TOP 100 BEST FREE CLASSIFIED AD POSTING SITES

Top 10Free Ad posting SitesPost Free AdsClassifieds Ad Sites Description: what to post for.Popularity Region/Country
#1Craigslistcraigslist.orgcraigslist provides local classifieds,  forums for jobs, housing, for sale, personals, services, local community, and events.Global Appeal.
Classifieds according to Countries n Cities.        
You can post free ads on Craigslist any where worldwide!
#2QuikrQuikr.comQuikr Classifieds Post Free Classified Ads online, Search Free Classifieds Ads for Mobiles, Cars, Jobs, Apartments, Pets, Courses, Laptops, Computers, Travel-
Post Buy,sell ads for free.
Local + Global presence.One of the best top 10 classified sites.
Mainly Quikr is an Indian classified site, but it also has an option for “International” ad posting.Very High Alexa and Google page ranking. Quikr is free and very effective.
#3GumtreeGumtree.comFree Classifieds in United Kingdom - Join United Kingdom's online community - free classifieds, jobs, property, cars, flatshare and more free classifieds in ..Local + Global. Gumtree is mainly popular in London, though it has a wide range of users across many European, UK and Asian Countries !
#4ClickIndiaClickIndia.comClick India Classifieds - A Site To Post Free Buy Sell Indian Classified Ads Online. Search Classified Ads For Jobs, Find Real Estate Properties On Sale, Sell ...Local +Global. ClickIndia is one of the most popular free ad posting classifieds sites in India.But this also has an option for “International” ad posting.
#5OlxOLX.comFree Local OLXClassifieds. Search and post classified ads in For Sale, Cars, Jobs, Apartments, Housing, Pets, Personals, and other categories.Global. You can easily post free ads through OLX. Very easy and effective ad posting site. very good Goole page rank and high Alexa rank. 
#6eBayclassifiedsebayclassifiedsUse free eBay Classifieds (Kijiji) to buy & sell locally all over the United States. Only Local Ads Near You! consumer, digital products buy, sell.Local ebayclassifieds is mainly popular in US. Its ideal for local neighborhood ads, Buy-sell ads.  personal ads, pets ads, and all the types of household items items.
#7Adsglobeadsglobe.comPost free ads or online classifieds in jobs, real estate, rentals, autos, items for sale ads... Most effective onlineclassifieds advertisingfor consumers and ...Global Adsglobe is a very popular free classifieds site with lots of categories available to you for ad posting.
Adsglobe has a goog Google page rank and high Alexa rank.
#8OodleOodle.comPost free ads and search millions of freeclassifieds ads for used cars,jobs, apartments, real estate, pets, tickets and more.Global. Oodle is purely a genius and brilliant popular classifieds site since it post your ads on many social networking sites. Unique ad posting site this way!
#9Sellsell.comSell.com Marketplace, merchant advertising and e-commerce solutions. Buy selltrade: pets, autos, homes, computers, and fashion for sale by owner.ecommerce. solutions.Global. Sell.com is a very popular and huge marketplace for online advertisement of many types including, buy, sell,merchant advertisement,
#10ClassifiedadsclassifiedadsFree classified ads for cars, jobs, real estate, and everything else. Find what you are looking for or create your own ad for free!Global. Classifiedads.com is a very famous, popular and big market place for online ad posting, advertising of many types.

Top 50 fREE best online ad posting websites list (10-50)

Top 50Online Free Ad Posting Sites List.Top 50Online Free Ad Posting Sites List.
11Click.in-Real estate,Property,Jobs,Education ads31Ivarta classifieds-IT jobs,jobs
12Indialist-Real Estate,Property,Pets, Automobile ads32Digitalbhoomi-digital ads-jobs
13Locanto-Ads for Jobs, Housing, and Dating33Ocala4sale.com -sell ads-local business,animals,transport,
real estate ads
14Global Free Classified Ads-Sale,
Real Estate, Jobs
34Best ad board-ads for business,services
15Classifieds live-Buy,salee, iPod, DVD35Traderonline.com- trade ads, equipment trader,commercial truck trading ads
16Rediff Classifieds-Auto,travel,business,buy,sell36Claz.org-search millions of 
ads at a single place listed from top 10 classifieds
17Bechna-For sell, housing, jobs,community,education ads37Property khazana--free online ads listings for property,real estate,rentals
18Khojle-cars,bikes,jobs,property, matrimonial free classified ads38Meramaal - ad listing for automobiles and vehicles,for sale,holiday
19Adpost-vehicals,home and office,personals,employment39Indnav classified listings 
for lease, buy, housing projects, plot/office spaces
20Adoos-vehicles,jobs,property,sale,services ads40Classifieds den-free ad site
 for automobile, jobs
21Vivastreet-post free classified ads 
for vehicles, jobs, pets, buy, sell
41Zopdy- free classified ads for sale, jobs, community, housing and real estate,vehicles,services
22Webindia123-yellow pages,movies,automobile,property ads42Adlandpro.com -ad listings 
for sale, jobs,automotives,business
23Inetgiant.com-vehicles,business,pets43Thisismy india ads-real estate,travel,buy,sell,used cars
24Vast.com-free classified ads for cars,auto,rentals44Sulekha free classified listings-buy, sell, cars,jobs,property
25Yakaz.com-local ads for sale,rent,services,jobs45Planet ghar-home,apartments,sale,
rental neighborhood ads
26Pennysaverusa.com-classified ads 
for house/ apartments
46Indiagrid online ads-domestic services, matrimonials, music 
and entertainment
27Daype.com-classifieds for electronics,autos,housing47Salespider-a market place to list your company, business, and post jobs
28Ziply.com-post free local classified ads for cars, jobs, services48Free for recruiters-post free jobs ads
29Adeex-post free ads for services, property, rental,jobs,business49Domestic sale.com-free classified ads for auto, 
real estate, jobs, free
30Whereincity classified ads for automobiles,pets,electronics50Adsmantra-auto,
online jobs

Top 100 free best classifieds sites list (#51-#100)

Top 100Online Free Ad Posting Sites List.Top 100Online Free Ad Posting 
Sites List.
51epage.com52freeadscity.com
53recycler.com54chooseyouritem
55webcosmo.com56Rajb2b
57hoobly.com58Indyapulse
59freeadlists.com60Bupio
61bestwayclassifieds62wantedwants.com
63webclassifieds.us64Dragg
65Classifieds4me66E-classifieds.net
67Boostim68buysellcommunity.com
69Classifieds.co.uk70businesslist
71Askht72Google.com/base
73Classifieds.yahoo.com74Kaboo.com
75Bizmartindia76Bharatpatal
77Postyouradforfree.com78Highlandclassifieds
79Loyalmart80Mid-day
81Bestadforum.com82Kijiji.com
83Citynews.com84Livedeal.com
85Selloutads.com86Ozfreeonline.com
87Worldslist.com88Kugli
89Subblurbs.com90Droik
91Kaboo.org92Isell.com
93Iclads.com94Itsmymarket.com
95Postaroo.com96Marketplace.sfgate.com
97London.kijiji.ca98Freeads.biztop.com
99Freeadvertisingzone100Economist.com/classifieds
101Freeadvertisingexchang102Ablewise
103Friday-ad104Localgrunts
105Adquest3d106Caklassifieds
107Davisstraub108Classifieds.co.uk
109Classifiedscrossing110Expo.live.com

7/18/2013

10 Compelling Product Descriptions


Product descriptions help to sell products. That's an obvious, but sometimes overlooked, reality.
Too often, online merchants are happy to simply copy a manufacturer's product description and call it good. But since that merchant is probably not the only one just copying and pasting, there might be dozens or even hundreds of retail sites talking about the same exact product in the same exact way. Where is the competitive advantage in that?
Moreover, Google recently changed its search algorithm to favor "value add" content over cloned copy. I addressed that change in "Google's Farmer Algorithm and What It Means for Ecommerce SEO."
In this article, you'll find ten examples of compelling product descriptions. These examples are meant to inspire you as you craft your own unique product descriptions. I've previously offered suggestions for writing product descriptions at "How to Write Product Descriptions to Sell, Boost SEO Efforts."

2008 ONEHOPE California Zinfandel

OneHope California Zinfandel
ONEHOPE California Zinfandel, created in partnership with Rob Mondavi Jr., starts with the foundation of an all-American grape, and is then custom blended with Syrah from select vineyards throughout Napa, Sonoma and the Central Coast of California. ONEHOPE Zinfandel is a rich red color with loads of juicy dark fruit flavors including plum and black cherry, with hints of pepper and a spicy finish. This delicious wine is versatile and pairs well with dishes such as pizza, barbeque ribs and lamb. ONEHOPE donates 50% of profits generated from the sale of every bottle of its Zinfandel to Snowball Express, an organization that supports families and children of fallen soldiers. Since September 11, 2001 more than 8,000 children have lost a U.S. service-member parent as a result of ongoing conflicts in Iraq and Afghanistan. Snowball Express brings families together to provide hope for the future during the difficult loss of a loved one. 50% of profits from ONEHOPE California Zinfandel sales are donated to charities who support Our Troops.
  • Why It's Compelling: It tells me about the product, how to use the product (with pizza, barbeque, or lamb), and makes me feel good about buying the product.

Aura from the Women at Wrangler

Aura from the Women at Wrangler
A revolution in sizing, fit and thinking. Slimming side seams & subtle boot cut flatter your shape. A reverse yoke lifts the seat. Vertical back pockets are proportioned to make the most of your assets and a contour waistband means these jeans won’t gap in the back. This jean is regular rise, rise front measures 9 7/8". If this is too high for you, check out WU0371 for our short rise version of this style, where the rise front measures 9 1/2". 99% cotton / 1% spandex in Mid Stone and Blue / Black Indigo finishes, 98% cotton / 2% spandex in Overdye Black finish.
  • Why It's Compelling: This descriptions address what the product will do for the buyer first — "flatter your shape," "lifts the seat," "make the most of your assets," and still provides specific specifications.

Thumbsavers

Thumbsavers
 Have you mangled your thumb more times than you’d like to admit? Then put a halt to it with a pair of Thumbsavers. The built-in magnet at the end of the handle grips fasteners nice and tight while you place them just right for driving with your hammer or drill. Keeps all your fingers safely out of the danger zone. Great for positioning nails and screws in tight locations your hands can’t quite get into. Aluminum body with easy grip handle. Comes with one large and one small tool per pack. Imported
  • Why It's Compelling: It aims for a specific customer need — "Keeps all your fingers safely out of the danger zone."

Monkey Picked Tea

Monkey Picked Tea
No folks we're not pulling you leg! This rare Chinese tea is carefully picked by specially trained monkeys in a remote mountain region of China. Legend has it that monkeys were first used to collect tea ten centuries ago, because upon seeing it's master trying to reach some tea growing wild on a mountain face, the monkey climbed up the steep face and collected the tea growing there and brought it down to his master. This wild tea was considered so delicious that other people began to train monkeys to collect this rare wild tea. Nowadays the practice of monkeys picking tea has all but died out, except in one small remote village where they still continue this remarkable tradition. No monkeys are harmed or mistreated in order for us to bring this rare brew to you! In fact the monkeys and their ancestors before them have been doing this job for generations and are treated as respected members of their human keeper's families.
  • Why It's Compelling: It addresses the customer directly and tells a unique tale.

Asteroids Re-Stick Wall Graphics

Asteroids Re-Stick Wall Graphics
Your mission: as you fly through space, shoot and destroy as many asteroids, and the occasional flying saucer, as possible while keeping your ship from being hit. Now, watch out! Made with Blik Re-Stik™, these movable and reusable decals are based on the same 8-bit graphics from the original Asteroids arcade game. This is an official Atari licensed product.
  • Why It's Compelling: It uses "you" and "your," and has a casual tone.

Fire Dance Racerback Halter Bikini Top

Fire Dance Racerback Halter Bikini Top
Talk about beauty in motion, this bikini top keeps up with your go-go-go without skipping a beat. Ideal for surfing, swimming, or strutting. Styled with a sporty T racerback, wide ties at neck, and a banded hem for extra support. 82% nylon/18% spandex printed tricot. Imported. Hand wash cold.
  • Why It's Compelling: It describes how the product can be used, rather than focuses on what it is.

Steel Grill Fry Pan

Steel Grill Fry Pan
Meet the next generation of outdoor cookware – and fire up the flavor – with our innovative fry pan, which makes it easy to cook crowd-pleasing stir-fries, vegetables and more on your grill. Thanks to our exclusive perforated design, your favorite foods take on savory, fire-smoked flavor. - Tiny perforations on the pan’s surface expose your foods to the fire, adding rich, smoky character. - Unique design keeps even the smallest ingredients safely inside the pan. - After searing meat, poultry or vegetables, close the grill – and let the fire work its magic. - Remove the handle while the grill is closed. The handle stays cool, and the lid will close easily. - Reattach the handle when you’re ready to easily move the pan on and off the barbecue – even when you’re wearing bulky grilling mitts. - Rugged stainless-steel construction. - Patent pending. - A Williams-Sonoma exclusive.
  • Why It's Compelling: Features and benefits ("tiny perforations…adding rich, smoky character") make buying seem like the smart thing to do.

Keen Men's Targhee II Walking Shoes

Keen Men's Targhee II Walking Shoes
Keen proudly boasts that the Targhee II are the 4 wheel drive of walking shoes. Webtogs agrees with this statement as the Targhee II walking shoes are lightweight and will take you where you need to go, with 4mm lugs for traction control and the ESS Shank gives you torsion stability so you can be well supported wherever the trail takes you! The Keen Targhee II walking shoes have a whole range of technology and innovative ideas crammed into them such as the tri-density foot bed and S3 support but what is most important about these walking shoes is that they are comfortable and can be worn for activities ranging from gardening to dog walking to trekking. The Targhee II are a truly versatile walking shoe.
  • Why It's Compelling: It makes bold statements, and, as a bonus, included a video version of the product description too.

Women's Champion Lace Up

Women's Champion Lace Up
The original Keds Champion lace-up sneakers provide the perfect blank canvas to express your unique style. Cute and comfortable, these shoes are a true wardrobe essential. Choose from thousands of designs or create your own. Note: Sizes shown are Women’s Sizes. Found in the girls store category in the marketplace at Zazzle, the remarkable "ladies" sneaker above was added by the highly talented designer, forbes1954. With the title, “ladies,girls striped keds shoe lace up kedsshoe”, this ladies personalized shoe represents just a small sample of the many amazingly awesome shoe designs that are offered in the online marketplace at Zazzle. While forbes1954 justly called this shoe the “ladies,girls striped keds shoe lace up kedsshoe”, you'll find other similar products by searching for the following tags: ladies, girls, and up. There's no doubt that you will find other wonderful customizable Keds sneakers before you know it. Printed with high-grade technology, this keds sneaker will turn out dazzling with forbes1954’s striped design. With the perfect surface for printing, this shoe is fashionable and stylish. Purchase the sneaker as shown, or try looking for other Shoes-Lace Up Ladies Girls prints in the Zazzle marketplace. Regardless of where you wear it, this customizable Keds sneaker will look perfect and definitely make forbes1954's ladies,girls striped keds shoe lace up personalized shoe a new favorite.
  • Why It's Compelling: It fearlessly ignores arbitrary limits and uses more than 200 words.

Bugatti Veyron 16.4

Bugatti Veyron 16.4
With its 16-cylinder four-wheel drive, the Bugatti Veyron 16.4*) may well be the most sophisticated production vehicle of all times. Most of the components tucked beneath its hood are ingenious innovations that were formerly only deemed possible by visionaries like Ferdinand Piëch. Boasting a maximum speed of more than 400 km per hour, the Veyron is unmatched in the super sports category. It offers a total of 736 kW (1,001 HP), and its ample power reserves even at high speeds are the fabric of dreams for luxury-class limousines: for a constant speed of 250 km/h, the Veyron only needs 270-280 HP. This means that the seven-gear clutch transmission works with a torque of up to 1,250 Newton meters. The Electronic Stability Program ensures the necessary flexibility and maneuverability at any speed. The Veyron reaches velocities that would literally lift the car off the ground – if it weren’t for its ingenious aerodynamics, which keeps it firmly on the road even at full speed. Adjusting the back spoiler, reducing ground clearance, opening and closing the lids – it all adds to the perfect balance between propulsion and downforce. Such a super sports car may not seem to be brought to a halt easily, but the Veyron’s ceramic brakes slow it down faster than it can accelerate. While it takes this exceptional car only 2.5 seconds to go from 0 to 100 km/h, it needs even less time – a mere 2.3 seconds – to come to a standstill from 100 (reference point). To reduce the risk of injuries in accidents, Bugatti had a Formula 1 safety concept adapted for the Veyron. All these technical details combine to make the Veyron a truly exceptional super sports car.
  • Why It's Compelling: It boasts and backs it up.

5 Killer Examples of How to Write Product Descriptions


Product descriptions can make or break a sale. While they can be easy to overlook, choosing the right set of words can compel even the most skeptical of customers to make a purchase.
nalgene description 5 Killer Examples of How to Write Product Descriptions
Here’s a look at five Volusion customers who truly understand the power of writing superb product descriptions. Continue reading to learn how you can do the same (that is, if you haven’t already).

Nalgene

nalgene 5 Killer Examples of How to Write Product Descriptions

Description: Our most popular bottle, available in a variety of colors to help brighten up anybody’s gear. The large opening on our wide-mouth bottles easily accommodates ice cubes, fits most water purifiers and filters, and makes hand washing a breeze. The attached loop-top never gets lost and screws on and off easily. Printed graduations let keep track of your hydration. Dishwasher safe (Please make sure the top does not touch the heating element, or it will melt).
Why we love it: It’s clear this is a product that customers love. The description clearly articulates the water bottles special perks and practicality. Nalgene is also very smart to include that its product is dishwasher safe; touching on what could be a pain point for its customers. Finally, the company makes an important disclaimer with the text “Please make sure the top does not touch the heating element” to provide valuable product care information that will help the company proactively reduce returns.

Model Roundup

nalgene2 5 Killer Examples of How to Write Product Descriptions
Description: Holy Outboard Motor, Batman! The Batboat is another in our line of newly reissued Batman vehicles from Polar Lights! Full of fine details based on the original design from the 1960’s including Batman and Robin figures and full color decals.
Why we love itModel Roundup has a great sense of humor and really gets its customers. When writing your descriptions, feel free to include fun product slang that purchasers will appreciate. This description is a big winner because it’s short and sweet, but feels personalized and helps shoppers to gain a better sense of both the product and brand.

Hillbilly Stills

nalgene3 5 Killer Examples of How to Write Product Descriptions
Description: Make a statement with our rustic black hooped American oak barrels. Even though smaller than their larger cousins, our specialty oak barrels are the real thing and will be right at home in your kitchen or bar. The black steel hoops will react to the changes in humidity and seasons and will age to a beautiful patina giving your barrel that special vintage look. Perfect as an aging and mellowing barrel for liquors and wines or making vinegars and ciders, each oak barrel comes detailed with rustic black hoops, and with its own stand, bung and spigot. You will love this baby. It looks awesome setting on a bar!
Why we love it: Hillbilly Stills’ descriptions help you to imagine owning their product with statements like “it will be right at home with your kitchen or bar.” The company also mentions all of the bonus items included with the purchase of a product, which is always a big selling point for customers. By also noting the products various usage options, this description lets buyers see just how multi-faceted this wine barrel is. The product itself is unique and interesting, so Hillbilly Stills doesn’t need to rely on gimmicky sales pitches in their descriptions.

Florida Farms

nalgene4 5 Killer Examples of How to Write Product Descriptions
Description: They’ll be thrilled when they receive this handsome basket chock-full of all the good things the holidays have to offer. Incredible Navel Oranges, along with plump Ruby Red Grapefruit, fine Belgian Chocolates, Holiday Candies, Shortbread and Orange Blossom Honey. The larger Happy Holidays basket also includes a generous selection of mammoth Mixed Nuts, a jar of HoneyBell Marmalade and more mouth-watering fruit. All are guaranteed to arrive juicy sweet and delivering your warmest “Happy Holidays” wishes.  
Why we love it: It’s unexpected. Oranges aren’t exactly the first food item one thinks of when prepping for the holidays, but shoppers love to mix things up. Using descriptive adjectives such as “plump,” “handsome” and “generous” help to convey just how special this holiday gift basket is. Florida Farms is also smart to mention the “add-ons” a customer can receive when upgrading to a larger basket, providing the perfect opportunity for an upsell.

B. Witching Bath Co.

nalgene5 5 Killer Examples of How to Write Product Descriptions
Description: Natural Honey Facial Cleansing Bar – Enriched with natural herbal extracts. Remove dirt and impurities from your sensitive skin with our all-natural Cleansing Bar. Our gentle formula is especially designed to help neutralize skin irritations. This therapeutic blend is great for all skin types, especially sensitive or problematic skin – gentle yet effective. Directions: Wet the bar, massage into facial skin, avoiding the eye area and rinse thoroughly.
Why we love it: You know exactly what the product does and are even given directions on how to use it. One thing that is particularly worth noting is B.Witching Bath Co.’s grammatical correctness. No one wants to purchase a product from a site when its descriptions are covered in sloppy grammar and spelling errors.

We’d love to know – what are your tips for writing the perfect product description? Share in the comments section below!
Happy selling!
-Lauren Hill, Volusion

7/16/2013

10 Things That Might Be Killing Your Conversion Rates


Making your online retail business more profitable and more successful is pretty simple in principal. To make it grow, you need more sales, and there are essentially 2 ways to do that:
  • Get more visitors (potential customers) to your website
  • Get more of your existing visitors to make a purchase
  • This post details with the latter, because until you know that your website is doing the best possible job of converting your traffic, what’s the point in spending time/money generating more traffic?

    General Site Issues

    1. Busy home page

      simple-effective-homepage
      Some e-commerce sites, particularly large ones, try to make the most of every promotional opportunity. You see it often, a product of the week, newsletter sign-up form, a few categories, some ‘about us’ text etc...
      A busy homepage looks overwhelming for your users and may cause your bounce rates to be high. Make your home page simple and welcoming.
    2. Confusing navigation

      Getting your navigation right is perhaps one of the most important aspects of an e-commerce site. Remember that traffic arriving on your home page is relatively untargeted, so your home page navigation needs to make it as simple as possible for your visitors to get to the most relevant category for them.
      Try tracking which links your users actually click on and start selectively stripping away navigational/informational items that are not used.
    3. Spelling & grammar
      This is pretty basic really, but it’s amazing how many sites actually have grammatical errors on them. It is easy to miss a silly mistake, but grammatical errors can instantly ruin the credibility of your site.
      If a user sees a mistake on your site, they might not really mind, but subconsciously your site will seem less professional, and that will put doubts in their head. So the lesson here, is proof read everything, and then come back to it later and read it again... And then get your mum to read it too!
    4. Lack of personality
      In this day and age, personality matters a lot, with the amount of competition online, having a personality might be your only USP, so make the most of it. Decide what your business’s personality is going to be, and remember to incorporate a bit of it into your copy.
      For inspiration, think about ‘Innocent Smoothies’ those guys have a very clear and well recognised brand personality, and it works.
    5. Other distractions
      Basically, anything that distracts your users from what you want them to do is hurting your sales. This is another reason to maximise white-space and minimize clutter. Don’t try to include every possible navigation option, instead show the most important ones.
      distracting-newsletter
      And avoid any flashy banners, adds or anything that doesn’t help achieve your business objectives.

    6. Product Page Issues

    7. Not including the right information
      Once a user arrives at your product page you only have one objective; to get them to click on the ‘add to basket’ button.
      You need to ensure that you include all of the information a user needs to make a buying decision. A great way to do this is to record any questions that your customers email you with – these are all clues as to what information is lacking.
      Remember to cover all of the obvious stuff (where relevant) like:
      • What will it cost to post?
      • Does the price include VAT?
      • What does it do?
      • How can it be used?
      • Can I return it?
    8. Including the wrong information
      Equally, you need to keep your product pages simple. Avoid distractions and don’t clog up your page with unnecessary information. Once you have figured out what information your customers do need, you can figure out which bits they don’t need.
      Keep the essential information as concise as possible to make more room for white-space and the more valuable information.

    9. Checkout Issues

    10. Asking for too much at once
      It may be that you need a lot of information in order to complete an order, but as a rule of thumb, the less information you ask for, the better your conversion rates will be. So really reconsider which fields are actually necessary.
      crazy-checkout-page
      Research has also shown that breaking up a long checkout process into steps can improve conversions. This is probably because you can make the first step very easy, and once the first step is completed the user feels more invested in the process.
      Consider making the first step of your checkout as simple as possible, perhaps only asking for:
      • Email
      • Postcode
      • House number
    11. Requiring an account
      This should go without saying, but never make having an account mandatory unless absolutely necessary. It may even help to remove the option all together – just mentioning an account will put some users off.
      You can always auto-generate an account for every customer and email them a password, but be realistic – are they really going to keep their login details safe for next time? If not, you may just be making their next order that bit harder.
    12. Failing to give reassurances
      The checkout is where users start to worry, they worry about whether they really want the item, whether they want to pay the money, whether they will get it in time.
      Think about what your users are most likely to worry about and make sure that you calm those fears. Often, all it takes is a couple of pretty badges reminding them that returns are free and shipping is fast.

    Failing To Test (Bonus Tip!)

    You know what the biggest mistake you can make is? Making assumptions and not testing them. No matter what you do to make your website more effective, you can never know for sure that you have picked the best layout, design etc...
    Take the time to test different ideas, track the results and learn what works. Sometimes, seemingly trivial changes can make big differences. Like changing the position of a button, resizing your images or changing your navigation structure.
    Test everything and you WILL improve your conversion rates over time.

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